Do you use Google? SearchingForTheCure has formed a partnership with
Google to create online activism for cancer research fundraising. According to the press on this, by searching from the
SearchingForTheCure website, or with the newly released SearchingForTheCure Toolbar, you generate money for cancer
research when you click on an advertisement related to your searches. Proceeds are donated to organizations, companies,
and individuals that are involved in cancer research, treatment, and care giving. “We really think it's something that people will want to get involved in,” said the project's Chief Administrator T.J. Skalka. “After the recent activism successes of rubber wristbands and magnetic ribbons, we were trying to figure out a cancer fundraiser that would get the public involved on a large scale. Over 60 percent of Americans search on the Internet. How much larger can you get?”
