For the last ten years, on the first Tuesday following Mother's Day, the CURE Foundation hosts National Denim Day, where employees across Canada make a $5 dollar donation to wear denim to work. CURE is a national foundation that works in partnership with women and men, health professionals, other foundations and Canadian teaching hospitals to improve breast cancer survival. The foundation supports researchers, laboratories, projects and equipment towards these goals. In 1996, Diane Proulx Guerrera was diagnosed with breast cancer. In gratitude for the breast cancer research that led to the treatments that saved her life, Guerrera and her husband founded the CURE Foundation to support continued research and treatments for breast cancer. To raise funds for the foundation, they started National Denim Day. CURE has helped raise over $10 million dollars for breast cancer research, education and equipment. Today Guerrera is cancer-free. The slogan of National Denim Day is, "Wearing jeans has never been so important !" In 2006, National Denim Day is May 16.
