Melissa Etheridge's song Run for Life -- inspired by her own personal battle with breast cancer -- plays just as the pink and white SUNCHIPS® website is opened. And visitors to the site learn quickly that they can contribute to the Crunch for the Cure campaign by simply purchasing a bag of specially-marked SUNCHIPS® and entering in the special printed code here. For each code entered through December 15, 2006, SUNCHIPS® brand will donate .25 cents to the Susan G. Komen Breast Cancer Foundation in support of its breast cancer initiatives. A pink breast cancer ribbon is the special mark on these bags of SUNCHIPS®, signifing a partnership in the fight against breast cancer.
This website also includes information about breast cancer, about Susan G. Komen races and volunteer opportunities -- and it even provides a means for thanking favorite Race for the Cure® volunteers. Readers can post their own thank-you messages that will appear on a virtual thank you wall.
Thank you SUNCHIPS® for your commitment to this cause.
