The Susan G. Komen Breast Cancer Foundation recently revamped it's entire campaign landscape. There's been a name change -- Susan G. Komen for the Cure -- and an infusion of more than $1 million into advertising, and a logo redesign, and a whole slew of new slogans intended for magazines and websites and billboards and t-shirts.

These changes mark the 25-year anniversary of one woman's gift to her sister, Susan G. Komen, who lost her battle with breast cancer at the age of 36. This gift -- the now powerful Susan G. Komen for the Cure -- is most known for its Komen Race for the Cure, a nationwide fundraising and awareness campaign featuring races attended by more than one million participants.

Soon, this group may be known for even more.

Sister Nancy G. Brinker, a breast cancer survivor herself, says, "It's high time we took ownership of the strides we've made and declare our uncompromising commitment."

Brinker's declarations are flying. Some people think they are offensive. Others disagree. I won't share my opinion on this Thought for the Day just yet -- because I don't want to sway any opinions. But I'd love to hear your take on this Komen approach to stamping out breast cancer.

Think about this:

Some print and poster ads will feature a woman wearing a tank-style undershirt that says, "When we get our hands on breast cancer, we're going to punch it, strangle it, kick it, spit on it, choke it and pummel it until it's good and dead. Not just horror movie dead but really, truly dead. And then we're going to tie a pink ribbon on it."

Another ad states, "We only focus on one thing. Or, depending on how you look at it, two."

Another states, "If you're going to stare at my breasts, ... you could at least donate a dollar to save them."

I've written twice before about a young woman named Diem Brown. I first wrote in August about her appearance as a contestant on MTV's Real World/Road Rules Challenge reality show. I wrote about how despite a recent diagnosis of ovarian cancer, she took herself to Australia to compete in physical and mental challenges with other spunky 20-something competitors. Brown, 25, fought for a cash prize of $250,000 -- while fighting cancer at the same time.

Brown did not win the grand prize, but she did win the admiration and respect of her castmates who on an MTV reunion show applauded her tireless and heroic efforts. In my second post, in September, I wrote about Brown's presence on the reunion show, about her strength, about the great mindset she acquired prior to returning home from Australia for treatment. I wrote about her foundation -- Live for the Challenge -- a wedding-type registry that allows patients to register for prescriptions, wigs, anything that helps them manage their illnesses. I did not write about the wig Brown wore on the show -- but it was apparent she had lost her long, blond hair and was masking the most visible side effect of chemotherapy.

Brown reluctantly yet powerfully unveiled her head on national television just a few nights ago during the beginning of another MTV Real World/Road Rules Challenge. During this installment -- The Duel -- Brown competes again, this time with the shortest of brown hair covering her scalp and with a fierceness that rivals anything she's offered on past shows.

Brown is back. She's in Brazil. And she is beating cancer.

Tomorrow -- Monday, September 25 -- is the day when every dollar you spend at Chili's restaurants will be donated to St. Jude's Children's Research Hospital. So treat yourself to a meal out tomorrow -- and treat the kids at St. Jude's to some hope for a healthy future.

Donate All Our Profits Day is Chili's way of creatively conquering childhood cancer. This fundraising effort will benefit the development of Chili's Care Center -- a St. Jude's building dedicated to groundbreaking research on brain tumors. The center is scheduled to open in Fall 2007.

Chili's doors will be open for lunch and dinner tomorrow. So abandon your plans for cooking today and let Chili's cater to your every wish -- while you sit back, relax, and quietly make a difference in the lives of sick children.

MTV -- the ultimate source of music videos and pop culture -- has been around for 25 years now. And that amount of time makes for a lot of memories.

So in recognition of the entertainment MTV has offered over the years, Indystar.com, Indiana's #1 local media site, takes a walk down memory lane and counts down 25 best MTV memories. It's fitting that many of the memories include actual music -- although some may say MTV is not really about music anymore, with music videos hard to come by -- so Michael Jackson's 1983 14-minute video Thriller makes the list and so does the 1985 performances of Live Aid, a conglomeration of musicians who sang to raise money for famine relief in Ethiopia.

But many memories are not recollections of music videos -- or even musical performances. They are nostalgic remembrances of other media events -- like a kiss between Madonna and Britney Spears during an award show, the running of the popular Beavis and Butthead show and Remote Control game show, peeks into spring break extravaganzas, and roof-raising reality shows like The Real World and The Osbourne's.

And even one socially-conscious piece that aired to raise awareness of testicular cancer. On May 23, 2000, wacky, stunt-pulling comedian Tom Green let viewers into his private world, in an operating room while he underwent surgery to remove a cancerous testicle and several lymph nodes. Green survived the surgery well -- and he is surviving cancer still today -- and his public handling of a serious disease goes down in MTV history as something truly memorable.

Thanks to a tip from a reader, I have just ordered my free Pink Ribbon 25-cent coin from The Breast Site. The Royal Canadian Mint, in partnership with the Canadian Breast Cancer Foundation, has produced the 2006 Pink Ribbon Coin as a symbol of hope for a future when breast cancer does not take the lives of our loved ones. Thirty million coins have been produced and are only available in Canada, at participating Shopper's Drug Mart stores and through the Royal Canadian Mint -- and now through The Breast Site too. One free coin, the first of it's kind and available since April 2006, is offered to each reader who requests one.

The Breast Site serves as a guide for breast health products, services, and information. Featured on this site are facts and tips and news about breast cancer, breast surgery, breastfeeding, bras, and breast-themed books. What a valuable website with a valuable offer for a valuable coin.

Thanks to Anna for the tip!

According to former U.S. Surgeon General David Satcher, M.D., Ph.D., "Currently, about 95 percent of health care dollars in the United States are spent on treating diseases, with relatively little attention paid to preventing diseases, which should be a national priority."

As a result, Partnership for Prevention has released a report, Priorities for America's Health, that ranks the top 25 preventive health services that are most effective. Of the top 25, ten are related to cancer. Following is a list of the top ten ways to practice cancer prevention.