In 1998, former Beatles Sir Paul McCartney lost his beloved wife Linda to breast cancer. At the time, she had been helping him work on his fourth classical album Ecce Cor Meum (Behold My Heart). When Linda died, Paul says in his grief the music stopped and he could not work for a year.

Ecce Cor Meum is an orchestral work in four movements. Interlude is Paul's tribute to Linda. BBC News has quoted Paul as saying, "There is an interlude in the middle of Ecce Cor Meum which is a very sad piece of music. My colleague and I remember actually sitting at the keyboard just weeping when we were doing this piece. It does it to me every time. It was a very, very emotional, very sad time for me, obviously, losing Linda."

Last Sunday was Linda's birthday. The album Ecce Cor Meum, recorded at Abbey Road Studios in London, was released on Monday. For Paul, the timing of the release of this work is meaningful. If you plan to be in London on November 4, Ecce Cor Meum will be performed live at the Royal Albert Hall.

Ecce Cor Meum is available for sale at Amazon, with short audio samplings of Spiritus; Gratia; Interlude (Lament); Musica and Ecce Cor Meum. Some of the pieces have a delicate haunting sadness and an exquisitely beautiful emotional quality that makes the music superb. Ecce Cor Meum is a moving tribute of love and remembrance.

Back in June, when Pamela Anderson stood nude in the window of fashion designer Stella McCartney's London clothes shop to bring attention to PETA, she was making a statement she would rather go nude than wear fur. Anderson chose to deliver that message in a way certain to be heard. It was an outrageous stunt but it worked -- and whether you tsk-tsk or applaud her effort, Pamela Anderson and PETA made headlines around the globe that day.

It worked for the global cosmetics company Avon in Bulgaria this week, when in a continuing effort to raise awareness for breast cancer, they launched an eye-catching public campaign using three well-known sexy celebrities of Bulgaria. Posing in a larger-than-life banner hung outside the National Art Gallery in Sofia, the three beauties stared back at passers-by with a suggestion that when the large pink ribbon covering the women in the banner in just the right places came down, the public would be in for a nude shock.

As it turns out, when the pink ribbon was pulled down, the bare-shouldered bare-legged smiling women in the poster -- television star Natalia Simeonova, pop diva Maria Ilieva and film actress Koyna Rousseva -- were holding up pink tees with a breast cancer message printed on them.

Will the public or the paparazzi ever tire of sexy or the hint of nudity or actual nudity? No -- and I am not suggesting they do. Only that this type of campaign risks becoming cliche. If I were head of a large organization with a goal to raise awareness in eye-popping ways, I would hire the brightest, most innovative and creative minds in the advertising world, and let them create something intelligent and fresh and new. But for now, Pamela Anderson and Avon know what works -- and they work it.

On May 24, 2006, The Vegetarian and Vegan Foundation will be launching White Lies, a campaign to raise awareness of the health risks of consuming dairy products. Why You Don't Need Dairy, an event to mark the beginning of the campaign, will feature Heather Mills McCartney as a speaker who will call for milk to be dropped from the nation's diet. At the same time, the Physicians Committee for Responsible Medicine, PCRM, a nonprofit health organization comprised of physicians and nutritionists, will be asking consumers to eliminate dairy from their diet for three weeks to see if they notice an improvement in health.

In three short weeks, PCRM is confident those who take the dairy-free challenge will notice immediate benefit in better digestion, easier breathing, better sleep, a lessening of headaches and for sufferers of acne or dermatitis -- clear skin. Health benefits that are not immediately noticeable but of significant value is a reduction in the risk of prostate and ovarian cancer. Research had proven the link between dairy and these two cancers. Because dairy products such as cheese, ice cream, milk, butter, and yogurt all contain high levels of fat, it is reasonable to assume there might be a dairy link to other cancers as well.

The Nutrition Resource Centre of the Ontario Public Health Association, has published Non-Dairy Sources of Calcium, available as a PDF document online, with food suggestions that offer plenty of calcium.

Paul McCartney lost both his mother Mary and his first wife Linda to breast cancer. Heather Mills McCartney, his current wife, is an outspoken advocate for cancer prevention, campaigning for the reduction of dairy products that can lead to greater risk for some cancers -- like ovarian cancer.

I have admired the efforts both have made for cancer prevention. Today, it was announced that the two have separated and will be getting a divorce. Of course speculation immediately turned to financial matters, with tongues wagging about how much Paul is worth and how much Heather stands to receive, considering there is no prenuptial agreement.

The couple issued a joint statement insisting their split was friendly -- but said that intrusions by the media made it difficult to sustain their relationship. Well! This turn of event isn't going to dim the lights on the media extravaganza that has surrounded them. The end of a marriage is difficult, and I am just sad to see that two people who have spent time and money working to improve the lives and health of others will be suffering personal pain on a world stage. You can read personal messages directly from Paul here.